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Scroll down to find information and tips on:
- Finding Industry Reports and Specialized Industry Reports in IBISWorld
- Using generative artificial intelligence tools (genAI)
You can find Industry Reports and Specialized Industry Reports by any of these ways:
1) In the search box, typing in the name of a major company in that industry, and making a selection from the dropdown or from the results page (make sure you select an Industry Report or Specialized Industry Report, not a Company Benchmarking Report).
2) In the search box, typing in keywords associated with your industry (e.g. "fast food" or "sporting equipment"), and making a selection from the dropdown or from the results page.
3) Browsing by industry. Start by selecting the Industry tab along the top of the home page, and then narrowing down to the specific industry and geography you are looking for.
TIP: Industry Reports and Specialized Industry Reports almost always have an author and a date of publication. These should be at the top of the At-A-Glance section, but if they disappear, try reloading the webpage.
For this assignment, you may use either ChatGPT or DeepSeek.
| ChatGPT (https://openai.com/chatgpt/overview/) | DeepSeek (https://deep-seek.ai/) |
| - owned by OpenAI; based in U.S.A. | - independent company, same CEO as High-Flyer; based in China |
| - free, no need to create account, app available | - free to use, no need to create account, app available |
| - relatively high environmental burden | - relatively lesser environmental burden |
You can use either tool, or try out both and pick the one that provides information you think is more useful.
Both can work with prompt "nudging" such as asking the tool to make an answer shorter, or to make an answer a specific length (e.g. less than 500 words).
Guidance and information on using Generative AI for your research can be found here: https://library.uregina.ca/c.php?g=741182