PLEASE NOTE the below video is out of date (references environmental scans rather than SWOT analysis; some visuals do not match current website layout). Updated video to be posted ASAP; in the meantime, contact the Business Librarian or your instructor with any questions.
On the left side of this page is a video tutorial for using Library databases to find newspapers, magazines, and other news/reporting media sources.
Newspapers and other edited media can help you understand public perceptions of your company, and provide information on news items for the company. Be aware that some articles may be intended to be objective, while others are intended to be opinion.
Nexis Uni replaced Lexis Nexis Academic.
Contains information from over 15,000 news, legal and business sources. Comprehensive coverage of news and current events, government, business, medical, and legal topics, as well as general reference information is included. Formats found in the database are: international and domestic newspapers, magazines and trade journals, broadcast transcripts (NPR, ABC News, CBS News, and CNN), company financial information, industry and market news, case law, law reviews, medical news and abstracts, and country profiles. Includes business information on over 80 million public & private international companies and 75 million executives. Non-English language news sources are available in Spanish, French, German, Italian, and Dutch. Campus news from some 400 college/university papers and over 50 wire services are also available.